REEL is a 501c3 non-profit that strives to ensure Silicon Valley twice-exceptional students thrive in school by raising parent and educator awareness and understanding of practical, research-based strategies to address their needs successfully. We support 2e kids by building bridges between educators and parents. For educators, we create and curate resources, workshops, and programs to help them make school a place that 2e learners can be successful. For parents, we organize and disseminate events and tools to help parents learn to advocate for and support their 2e kids.
It’s an exciting time to join REEL. We’re growing and looking for individuals to join our team who want to contribute from the ground up and have a meaningful impact on our programming.
REEL seeks increased awareness among the local parent and educator community. This role supports the REEL leadership team as they continue to define strategy and help execute on growing educator and parent partnerships, community, and programming. In this role, you will refine and further develop REEL’s educator and parent communication plans. You will manage REEL’s social media presence, including establishing a social media post cadence and interacting on the platforms. You will reach out to key stakeholders, letting them know about upcoming events. You will support email campaign development and implementation and manage our mailing lists. You will analyze our current marketing approach and recommend improvements, including our SEO, planning the most effective local marketing strategies such as PTA/educator/SELPA outreach, viral marketing stories/videos, connecting with local parent groups/resources, local PR coverage, having members promote REEL, and more.
Experience in a marketing/communications role such as this
Familiarity with social media platforms and best practices
A passion for spreading the word and sharing REEL’s mission
A commitment to the success of twice-exceptional students
Comfort with an entrepreneurial environment: flexibility, change, experimentation, creative solution ideation
Experience using email marketing software (e.g., MailChimp)
Familiarity with maintaining and editing a website using a content management tool (e.g., WIX)
Experience with Google Ads
Experience reaching parent communities and/or educators
6 month contract. Flexible schedule - minimum of one weekly team meeting plus independent work. Maximum of 20 hours/month. Starting compensation of $25/hour.
Reach out to email@example.com and introduce yourself! We look forward to hearing from you.